THE BRIEF
HashtageSport is proud to have successfully facilitated a dynamic and engaging livestream event in partnership with our long-term collaborator, Tencent Games. This event brought together two icons from different worlds—Dutch football legend Robin van Persie and former No. 1 Esports League of Legends professional Chinese player UZI to promote FIFA Online 4.
A unique collaboration captivated the attention of Esports enthusiasts, FIFA Online and football fans. This project demonstrated HashtageSport’s expertise in orchestrating innovative partnerships that resonate across diverse audiences. Our role was integral to the event’s success, encompassing key services such as live-streaming event management, personalized translation for player interactions, comprehensive online media promotion, and ongoing campaign efficiency optimization.
The event’s success underscored our ability to seamlessly integrate traditional sports with the fast-growing world of Esports, ensuring that the live stream not only met but exceeded expectations in terms of reach and engagement.
WHAT WE DID
- Live Streaming Event Management
- Player Personal Translation Service
- Online Media Promotion
- Campaign Efficiency Optimisation
