HashtageSport is a modern, fast-growing international sports marketing agency with strong roots in both Asia and Europe. With years of hands-on experience in global sports marketing, we specialise in connecting world-class sports properties, elite athletes, and ambitious brands in Asia with visionary goals, delivering creative strategies that engage fans and generate measurable commercial growth.
Founded in 2019 in Birmingham, UK,
HASHTAGESPORT emerged from a vision to bridge the gap between international sports and the Asian market. Recognising the unique opportunities in connecting Asia with the global sports community, we became one of the few Chinese sports marketing agencies based in the UK, dedicated to this mission.
By leveraging our experience and professional expertise in the European market, we have supported multiple leading Asian brands in entering the global sports marketing landscape and successfully expanding their influence and brand value in overseas markets.
We have established ourselves by bridging the international sports ecosystem with the strategic mindset and the marketing language of Asian brands, enabling effective and culturally aligned market expansion.
In 2023, we proudly expanded by opening a new office in Guangzhou, China, reconnecting with our roots. Over the years, we have facilitated numerous partnership deals between top sports entities and Asian brands, and become the trusted digital PR service provider for elite athletes, professional clubs, and national federations. Our journey is a testament to our dedication to connecting the world of sports with the vibrant Asian market.
